MSC Cruises Makes Giving a Breeze

This April, the majestic MSC Sinfonia could be the glitzy stage for your charitable giving.

While you’re always more than welcome to sponsor one of the children of Ukuthemba Foundation, or to fulfil the charity’s wish list, you’re also invited to step on board the MSC Sinfonia for a sublime weekend of fun, relaxation, and grand activities that will raise funds for children in need. 

And this time, they’re taking the fundraiser out to sea.

Ukuthemba Foundation’s Chair Kim Killeen says, “I don’t believe this event – or anything similar – has ever been on offer in South Africa.”

In addition to MSC Sinfonia’s already bursting programme of events and activities for adults and children alike, this particular cruise will also host a high-stakes auction, a glamorous black tie dinner, a blackjack tournament, dancing, and private performances with artists who will be revealed shortly. There will also be special activities for the kids.

The auction, always a high point of MSC’s Ukuthemba fundraiser, has swiftly become known for its irresistible offerings, and this year is no exception. Cruise guests can look forward to bidding on contemporary art by established and emerging artists, designer jewellery, European ski holidays, exotic villa vacations, spa sessions and an exciting selection of smaller items so anyone can participate, no matter the size of their wallets. All proceeds from the auction go to the Ukuthemba Foundation.

“What better way to raise money for a good cause while enjoying high jinks on the high seas!” says Killeen. “The weekend promises glitz, glamour, incredible sea views, and of course, the novelty of it all. This fundraising cruise will have as much of a positive impact on our guests as it does on our children. Giving is always good for the soul, and MSC Cruises’ contribution makes it so very special.”

MSC Cruises South Africa Managing Director Ross Volk says, “As a family-owned, family-friendly company we have a very special relationship with Ukuthemba Foundation. They work tirelessly to create safe, loving homes for children all the way up to school-leaving age who have usually been rescued from incredibly difficult situations. We care deeply about their mission and are humbled to be able to bring our guests and this organisation together in such a wonderful way.”

Setting sail from Cape Town on the 28th of April for two nights at sea, the MSC Sinfonia is host to the 8th annual Ukuthemba Foundation fundraiser. All proceeds from ticket sales and the auction will go to Ukuthemba Foundation. It will be MSC Sinfonia’s penultimate South African cruise this summer before the ship heads off on its grand voyage back to Europe.

 For details of the weekend event, email Costs will include all fast track boarding, food and wine at the events, private theatre show, performers, a black-tie cocktail party, brunch, auction and blackjack tournament. MSC Cruises has made its best cabins available for this event.

Suites are available at R15 000 per couple and can take two children free. Balcony rooms are available at R12 000 per couple. Other cabins are available on request.     

MSC Cruises, part of the MSC Group is the Swiss-based, world’s largest privately-owned cruise line and brand market leader in Europe, South America and South Africa, sailing year-round in the Mediterranean and the Caribbean. Seasonal itineraries cover northern Europe, the Atlantic Ocean, Cuba and the French Antilles, South America, southern Africa, China and Abu Dhabi, Dubai and Oman.

 The MSC Cruise experience embodies the elegant side of the Mediterranean to create unique and unforgettable emotions for guests, through discovery of the world’s cultures, beauties and tastes. Its fleet comprises 12 of the most modern ships at sea: MSC Preziosa; MSC Divina;MSC Splendida; MSC Fantasia; MSC Magnifica; MSC Poesia; MSC Orchestra; MSC Musica; MSC Sinfonia; MSC Armonia; MSC Opera and MSC Lirica.

In 2014, MSC Cruises launched an investment plan to support the second phase of its growth through the order of two ships of the Meraviglia generation and two others of the Seaside generation (plus an option for a third) and in February 2016, confirmed the existing options to build a further two now Meraviglia Plus ships with an even greater capacity. In April 2016 this rose to €9 billion with the announcement of signing of the letter of intent to build a further four ships, each with next-generation LNG propulsion technology. Consequently, between 2017 and 2026 a total of up to 11 new, next-generation MSC Cruises ships will come into service. MSC Cruises is the first global cruise line brand to develop an investment plan of this length and magnitude, spanning an horizon of over ten years, from 2014 through 2026.

MSC Cruises feels a deep responsibility for the environments in which it operates, and was the first company ever to earn the Bureau Veritas "7 Golden Pearls" for superior management and environmental stewardship. In 2009, MSC Cruises began an enduring partnership with UNICEF to support various programmes assisting children worldwide. So far, more than €5m has been collected in voluntary guest donations.

Ukuthemba Foundation provides a permanent solution for orphaned and abandoned children in South Africa. Moving away from large orphanages where children are often neglected and abused, Ukuthemba concentrates on creating a small family nucleus of 6 children with a house mother. This alternative approach to housing children provides a home-like environment where they can be nurtured, attend local schools and be integrated into society, with the emphasis being on love, education and protection. Those in need receive medical care from nurses and all of them have the opportunity to be educated. Ukuthemba has five homes which have been running extremely successfully since inception in January 2008 with a further two homes planned.


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Lisa SK

Press Office


MSC Cruises SA

1 Wessels Road, Rivonia

Johannesburg (South Africa)

Phone: +27 11 807 5111

Fax: 086 275 0379


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